PROFIL PEDAGANG LESEHAN DI JALAN KARTINI KELURAHAN PALAPA KECAMATAN TANJUNG KARANG PUSAT

Abstract

This study aimed to obtain the information about the profile of Lesehan trader at kartini street. The object of this research was lesehan food businesses. The subject of this research was Lesehan seller. This research used descriptive research method with 15 people as trader. Data were collected by observation technique, and structured interviews. The results of this research showed that most of the sources business fund were from private fund. The education level of the business owners which was 46.67% were high school graduates. The license taken out by the Government City of Bandar Lampung has been owned by lesehan food businesses owner which made this business as livelihood. The labours which every lesehan owned were between 2-3 people. 60% of trader earn more than 2.4 million Rupiah/ month.

Penelitian ini bertujuan untuk mendapatkan informasi mengenai Profil Pedagang lesehan di Jalan Kartini . Objek penelitian yaitu usaha lesehan. Subjek penelitian ini ialah pedagang lesehan. Penelitian ini menggunakan metode penelitian deskriptif dengan pedagang sebanyak 15 orang. Pengumpulan data dilakukan dengan teknik observasi dan wawancara terstruktur. Hasil penelitian ini menunjukkan sebagian besar sumber modal usaha berasal dari uang pribadi . Pendidikan pemilik usaha sebanyak 46,67 % merupakan lulusan SMA. Surat izin yang dikeluarkan oleh Pemerintah Kota Bandar Lampung telah dimiliki oleh para pedagang lesehan yang menjadikan usaha ini sebagai pekerjaan pokok. Tenaga kerja yang dimiliki setiap warung lesehan antara 2 3 orang. 60 % pedagang memperoleh pendapatan lebih dari Rp 2.400.000/bulan.

Kata kunci: lesehan, profil, pedagang